Online coaching for women

Ready to become her.

Strength training, structured nutrition and 1:1 coaching for women through pregnancy, postpartum and perimenopause. Built around your body as it is now and the life you’re actually living.

  • A plan built for you
  • Meals you’ll enjoy
  • Direct access to me
Cheri, founder of Optimum Coaching, holding dumbbells in a bright studio

Application

Apply to work with me

I’ll personally reach out on WhatsApp within 24 hours.

Loading your application...
Cheri sitting cross-legged in a pink training set, smiling
Cheri cuddling her daughter at a birthday party
Cheri's own postpartum before and after
My own postpartum journey
Postpartum specialist
Perimenopause specialist

Meet your coach

Hi, I’m Cheri.

I’m a mum, a women’s strength and nutrition coach and the founder of Optimum Coaching. I rebuilt my own body after a caesarean section, so I know what it takes to start again and how much easier it is with someone in your corner.

I coach women to become the strongest, most disciplined version of themselves through strategic training, structured nutrition and holistic transformation. It’s about more than physical change. It’s about rebuilding your confidence, raising your standards and developing the mindset to create lasting results in every area of your life.

Most women who come to me aren’t short on effort. They’re short on structure that fits their body as it is now. That’s exactly what we build together.

CheriFounder, Optimum Coaching
apply to work with me see how it works

Three ways I can help

Coaching for the seasons that change everything.

Three programmes, one standard. Whichever season you’re in, your plan is built around your body right now.

Cheri cradling her newborn baby

01Pre & postnatal

The mum in optimum

Optimum Rebuild

Strong through pregnancy and rebuilt properly afterwards. Postpartum recovery is my specialism, so your plan starts where your body is, not where it was before.

  • Training that adapts as your pregnancy progresses
  • Core and pelvic floor strength rebuilt first
  • Progressive strength training as you’re ready for it
  • Nutrition built around recovery and energy
apply for Optimum Rebuild
Cheri smiling beside a loaded barbell in the gym

02Perimenopause

When what used to work stops working

Optimum Method

If your body has stopped responding the way it used to, hormones are often part of the picture. We build on strength training and properly structured nutrition, adapted to how your body is responding right now.

  • Strength training as the foundation
  • Properly structured nutrition
  • Adjusted at every check-in as your body responds
  • Support if PMOS is part of your picture too
apply for Optimum Method
Cheri training on the cable machine in the gym

03Fat loss & muscle

Lose fat. Build muscle. Keep it.

Optimum Recomp

Fat loss and muscle for busy women. Over six months we work through four phases, so you finish leaner, stronger and confident you can keep it that way.

  • Four phases: Foundations, Fat Loss, Build, Sustain
  • No banned foods, just nutrition that fits your life
  • Gym or home training, progressed block by block
  • Learn to keep your results for life
apply for Optimum Recomp

What’s included

Everything you need, in one app.

Your workouts, your meals and your check-ins all live in one place, so you never have to work out what to do next.

Workout plan in the coaching app
Recipe with macros in the coaching app
Shopping list in the coaching app
Weekly check-in and progress overview in the coaching app
Daily steps tracking in the coaching app
Chatting with your coach in the coaching app
Optimum Education Hub webinars in the coaching app

Client transformations

Real women.
Real results.

Every one of these started with the same application you’re about to fill in. Drag to see more.

Client transformation, before and after
BeforeAfter
Client transformation, 18kg down18kg down
BeforeAfter
Client transformation, before and after
BeforeAfter
Client transformation, 24lbs down24lbs down
BeforeAfter
Client transformation, before and after
BeforeAfter
Client transformation, before and after
BeforeAfter
Client transformation, before and after
BeforeAfter
Client transformation, before and after
BeforeAfter
Client transformation, before and after
BeforeAfter
Client transformation, before and after
BeforeAfter
start your transformation

The Optimum approach

This is about more than physical change.

Optimum Coaching is built around progressive strength training, data-driven nutrition and lifestyle structure that fits real life. We focus on building muscle, reducing body fat, improving metabolic health and strengthening your mindset, so results are sustainable, not temporary. You’ll have clear targets, personalised programming, weekly accountability and support that doesn’t let you slip.

  • Progressive strength
  • Data-driven nutrition
  • Weekly accountability
  • A stronger mindset
Cheri laughing with a group of women in training kit
Where standards rise.

How it works

Three steps to getting started.

  1. i.

    Complete the form

    Ready to become her? Apply to work with me by answering a few questions about you and your goals.

    take me to the form
  2. ii.

    Wait to be contacted

    I’ll personally reach out to you on WhatsApp within 24 hours.

  3. iii.

    You’re all set

    We’ll schedule a focused strategy call to map out your goals and how I can help you achieve them.

apply to work with me

FAQs

Questions, answered.

Can’t see yours here? Send me a message on Instagram and I’ll get back to you.

Most women who come to me aren’t short on effort. They’re short on structure that fits their body as it is now. Your plan is built around your training, your food and your life and we adjust it at every check-in. You won’t be repeating what used to work and hoping it works again.

Every postpartum recovery looks different, so there isn’t one set timeline that applies to everyone.

Your training will be tailored to where you are in your recovery, taking into account how you gave birth, how you’re feeling and any guidance you’ve received from your healthcare team.

We’ll start at an appropriate level for you and gradually rebuild strength, confidence and your training routine as your body recovers. As a qualified pre and postnatal coach, I’ll make sure your programme is adapted and progressed appropriately for this stage of your journey.

Yes. A lot of my clients come to me because their body stopped responding to what used to work and hormones are often part of that. Strength training and properly structured nutrition are the foundation. I adapt both to how your body is responding right now.

Your plan is built around the time you actually have. Everything is in one app, including your workouts, nutrition, check-ins, progress and direct support from me. You’ll also have access to the Optimum Education Hub, with resources covering training, nutrition, habits and more, so you’re not just following a plan, you’re learning how to make it work long term.

Whether you have 30 minutes to train or a full hour, we build your coaching around your real life and adjust it when life changes.

You get fully personalised 1:1 coaching built around you and your lifestyle. That includes your tailored training and nutrition plans, weekly check-ins, ongoing progress reviews, direct support through the app and access to the full Optimum Education Hub.

Your plan isn’t just handed to you and left there either. I’ll continually review and adapt it as you progress, so you always know exactly what to focus on next.

Your next chapter

Where standards rise.

Clear targets, personalised programming, weekly accountability and support that doesn’t let you slip. Your strongest chapter starts with one application.